Harassing women for fun and prizes

Electronic Arts, the video game publisher that is no stranger to either controversy, is sponsoring a contest for its upcoming release of Dante’s Inferno. The contest, taking place at this weekend’s Comic-Con, requires entrants to “commit acts of lust” and take a photo of said act with an EA (or other company’s) booth babes, post the photos on Twitter or Facebook, and repeat the process as many times as possible for additional chances to win. The prize is listed in part as “Dinner and a sinful night with two hot girls”.

Many are understandably outraged at the blatant sexism and the encouragement of sexual harassment. This incident comes on the heels of last month’s IGN contest for a Comic-Con prize package that was originally open to males only.